Osgood & Schramm Circular cast of Communication Osgood and Schramms Circular Model of Communication (1954) was an attempt to rectify the earlier linear ensamples of communication. It mint happen within our self (Intra personal communication) or twain people (Inter personal communication) each person acts as twain sender and receiver and hence use interpretation. It is simultaneously exhaust place e.g. encoding, interpreting and decoding. Wilbur Schramm (1954) stated It is misleading to think of the communications process as starting somewhere and ending somewhere. It is really perennial. We are little switchboard centers [sic] handling and re-routing the great endless current of information. Therefore, the Circular impersonate is devoted to ii actors who reciprocate in identical functions throughout: encoding, decoding, and interpreting. Additionally the model offers some explanation in semantic psychological disorder and social communication and how these might affect the communication process as a whole. The model presented by Osgood and Schramm shows not only the transmittal and hearing of a message, but offers explanations in how it stinker be perceived and understood.

The process of understanding what has been said can quit widely from person to person as there leave always be a degree of semantic noise to be taken into account, such as cultural differences, background, socioeconomics, program line and values. Advantage of Osgood- Schramm model of communication 1. Dynamic model- Shows how a situation can change. 2. It shows why redundancy is an essential part. 3. There is no eliminate sender and receiver, sender and receiver is the same person 4. Assume communication to be circular in nature Disadvantage of Osgood- Schramm model of communication This model does not talk about semantic noise and it deal the moment of encoding and decoding. If you want to get a right essay, order it on our website:
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