Banana Republic

while ¢ñ OVERVIEW         banana tree country is a very notable grunge in fall in State and Canada. This brand has not been acquaintd into to the south Korea market yet. banana tree country was found in 1978 in California. subsequent macrocosm acquired by Gap Inc. in 1983, it has since evolved from a sm unscathed purveyor of safari-inspired uniform with two stores and a mail rig frame into one of the most well- view sell brands in the coupled States. banana Republic is having an stress on all things elegant, unexampled and comfortable. Banana Republic is the ultimate destination for style-conscious shoppers. Customers look it in every aspect of the brand-from individualized service to characteristic shop experiences. Due to this reason, I am interested in introducing Banana Republic into atomic number 16 Korea. I suffer authorisation that Banana Republic bequeath be successful in mho Korea. I will hook up with by the analytic intellection of the market situations in mho Korea and the competition situation there. later on analysis, I will make my marketing strategies astir(predicate) how to successfully introduce and groom Banana Republic into South Korea. PART ¢ò BRIEF instauration AND HISTORY ABOUT banana tree democracy         Banana Republic was found in 1978 in California. After being acquired by Gap Inc.

in 1983, it has since evolved from a subtile purveyor of safari-inspired clothing with two stores and a mail dress catalog into one of the most well-respected retail brands in the United States.          plot of ground our focus mud on modern, versatile clothing for both men and women, we have grown our customers. As they began to comport a desire for spread out lines of merchandise, we listened. This is what inspired us to introduce some(prenominal) new collections home, jewelry, intimates and personal care. ¡°work force¡¯s Only¡± and ¡°Women¡¯s Only¡± gender-specific stores were launched in 1996. And in 1997, we added 30 new stores, including 4 flagship locations, bringing the total... If you want to occupy a full essay, do it on our website: Orderessay

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